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Undergraduate Theses

Permanent URI for this collectionhttps://hdl.handle.net/20.500.14583/13

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    The uses and gratifications of reading fan fiction among Ilongga teens
    Buenaflor, Daphne Claire; Haro, Samantha Gabrielle; Rojas, Jerlyn Joy (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2017-05)
    Fan fiction has become quite the internet trend especially among female teens that the researchers sought to find out why readers read fan fiction and what underlying needs of the readers are gratified by fan fiction. Fan fiction is all about fictional stories written by fans on real celebrities that are either published or posted online. The study is based on Katz and Blumler’s Uses and Gratifications theory, which explains the uses and functions of the media for individuals, be it of groups, and society in general. It is a survey done on to 350 female students at the Iloilo National High School (INHS) using descriptive statistics as its method of analysis. Findings reveal that Wattpad is the most used platform in accessing fan fiction and the most read stories are under Romance. The results also show the primary use for the respondents as to why they read fan fiction is stimulation or to develop their creativity and spark their imagination. Moreover, the gratifications acquired by the readers, which are cognitive or acquiring knowledge, information, and comprehensions are parallel to why they read fan fiction in the first place. The lowest rated use is socialization and the lowest rated gratification is social integrative which are also parallel to each other Reading fan fiction for the respondents, allows them to be more motivated and to be more inventive. Although, fan fiction does not necessarily help in improving the social lives of the readers.
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    The Chinese traders of Bacolod City
    Bitanga, Sherman H. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1997-03)
    This study on “The Chinese Migrants of Bacolod City” documents and analyzes factors which motivated Chinese settlement in the city of Bacolod and their integration into the mainstream of Philippines society. It sheds light and a deeper understanding about their Chineseness and to the history of Chinese migrants in Capitol Shopping Center, Bacolod City. The most recent Chinese migration to Bacolod City began after World War II. The pioneer migrants were those who put up business establishments in different parts of Bacolod City. The establishment of Capitol Shopping Center as the new commercial locale after the 1955 fire which destroyed the commercial are of Bacolod City, attracted these Chinese migrants to transfer their business into the area. These migrants predominantly came from the southeastern provinces of China, namely, Fukien and Kwangtung. Most of these migrants hail from the cities of Amoy (Fukien) and Canton (Kwangtung). The migrants who followed were relatives and neighbors who preferred to settle in Capitol Shopping Center, Bacolod City. This where the greatest concentration of Chinese in Bacolod are found and where the greatest number of Chinese owned and operated business establishments are located. The Chinese migrants live scattered within the said community. At present time, only a few of the original Chinese migrants continue to live in the area. Some of them, especially the younger generation of Chinese immigrants, live in other parts of Bacolod City and consider themselves well integrated into their new home area. The migrants made adjustments to their new social system. The hardships and problems they encountered at their place of settlement, were due to their distinct culture and adherence to their Chineseness. Ideas and external behaviors of second-generation migrants reveal that the Chinese residents of Bacolod City have largely adopted to the ways of the Filipinos. Because of close and constant interactions that they have with the native residents, the younger generation of Chinese migrants show less adherence to their Chineseness than the pioneers who continued to concentrate on the affairs of their business and homes.