Undergraduate Theses
Permanent URI for this collectionhttps://hdl.handle.net/20.500.14583/13
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Item Critical analysis of local newspapers' designBarbon, Krisna C.; Macahilo, September Noon A. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2013-04)The study, "Critical Analysis of Local Newspaper Design", gives the idea of how local newspapers in Iloilo are designed through evaluation of the four elements of design namely headline, text, photo, cutline and the over-all layout of the front page. The duration for the evaluation occurred for a span of four weeks. The subjects for the study were the seven newspapers found in Iloilo City. As a result of the evaluation, it has been found out that in headline layouting, all seven newspapers failed to be consistent in following the line-column formula and the 5-10 words headline guideline. In text layouting, the common problems are the measurements of the legs of columns and jump stories. For photos found in the front page, most of them do not have borders and with excessive use of photo cliches. The photos all look natural but do not suggest actions. For cutline, not all newspapers observed proper placement which should be outside the photo. For the overall layout, majority of the newspapers have balance. The researchers observed that there is a need to improve the front page layout of local newspapers in Iloilo City.Item A comparison of spelling in texting and formal writingBarrientos, Shiela Rose Z.; Vencer, Ruby Jean A. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2011-03)This study, entitled A Comparison of Spelling in Texting and Formal Writing, shows the similarities and differences in spelling by high school students on mobile communication and in formal writing. It also provides educators basic information on whether or not they should worry over the spelling skills of students. And it will somehow shed light on the ongoing debate as to the perceived influence of text messaging on the writing skills of students. The respondents of the study were fourth-year students of Palaca-Damilisan National High School. Using essays and text messages written and composed by the high school students, the researchers aimed to describe how high school students construct messages using cellular phone, find out their commonly misspelled words in English language based on the set of words provided by the researchers, and finally to compare the way high school students spell words in text messaging and formal writing. Using the Theory of Planned Behavior of Ajzen (2006) that shows how a person’s beliefs, the social pressure to conform to the wishes of others, and perceived ability to carry out the action can affect his behavior such as spelling words in text messaging and formal writing. After the necessary data were gathered, the researchers found that majority of the respondents scored low in spelling in text messaging and scored average in the formal writing. Twenty or 48% has a low score both in text messaging and formal writing. Only two respondents got an average score both in text messaging and formal writing, while only one rated high in formal writing but scored low in text messaging. The researchers found out that in text messaging, five of the 15 words in the list were consistently misspelled while in formal writing, the respondents spelled properly all the words except for one, which is irresistible. In addition, respondents used contractions, numbers and symbols as substitute for letters and omitted some vowels in text messaging, while in formal writing the respondents do not substitute letters with numbers. The researchers recommend to conduct more studies on the perceived influence of technological advancement such as cellular phone on the word construction in formal writing, improve the questionnaire so as to satisfy other elements stated in the Theory of Planned Behavior, formulate survey questions that will measure the respondents’ English language skills, conduct a study that would compare the spelling skills of cellular phone and non-cellular phone users, and conduct the study on a group of respondents who are cellular phone users and have a high competence in the English language.Item Continuity and change: A generational comparison of the social representations of Martial Law in the Philippines (1972-1986)Bandoy, Laarni Lee V.; Mecenas, Eunice Marinelle Pamela C. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2023-07)A nation’s understanding of past events has implications on its national identity since it provides a point of commonality and continuation especially for nationally significant events. For the Philippines, this would be the Martial Law Period (1972-1986). Social psychological inquiries into the representation of military7 dictatorship were explored through the construct of collective memories, and previous studies on the representations of history have found that they arc aligned with Mannheim’s theory of generational effects. The current study intended to explore the generational differences in the social representations of Martial Law in the Philippines using a structural approach to Moscovici’s Social Representation Theory. Employing a mixed-method approach, this study made use of the Hierarchical Evocation Model to analyze the data collected. The findings of this study show that there is both continuity and change in the social representations of the two generational cohorts who experienced and did not experience living through the Martial Law Period. The social representations of both cohorts were grounded on concepts like politics, power, and social values such as human rights and freedom. One difference was how their social representations of the Martial Law Period were structured since the younger cohort lacked a central core, indicating a gradual change of social representations of the period over time. The way the period was objectified also differed, as the older cohort mentioned a larger selection of socio-economic changes during the period, and the younger cohort mentioned concepts of democracy and the EDSA Revolution. This study supports the generational effects conceptualized by Mannheim (1952), reflects the convergence of social representations of two generations through time as observed by Montiel (2010), and may be useful in identifying the changes in the social representations of the Martial Law Period because of historical distortion.Item Economic cost of dengue fever treatment in Miagao, IloiloBanehit, Gracesel Faith D.; Napulan, Macie Carlyn A. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2017-06)Dengue, the most rapidly spreading mosquito-borne viral infection in the world, has caused many deaths in the Philippines. The municipality of Miagao, Iloilo Province, has recorded a high number of dengue cases in recent years. This study determined the economic cost of dengue fever treatment among affected households and patients with dengue in 2016 in Miagao. The study used a cross-sectional data collected from 169 interviews with the study participants for 201 dengue patients from 62 barangays in Miagao in February to April 2017. The study identified, measured, and valued the various costs related to dengue fever treatment. Results showed that the total economic cost for home-treated patients averaged at Pl2,522.08 for both the patient and the caregiver (household), with the following breakdown: P5,068.82 for monetary costs (direct medical and non-medical costs) and P7,453.26 as opportunity cost. For those who were admitted in the hospital, the total economic cost averaged at P22,213.31 with the following breakdown: P9,504.77 for monetary costs and P12,708.54 for opportunity cost. As expected, patients treated at home had lower costs both in monetary and nonmonetary aspects compared to those confined in the hospital. Although the majority of the study participants are knowledgeable about dengue, it is still necessary to increase their awareness of dengue prevention in order to prevent dengue treatment costs for the households. The local government must also strengthen the implementation of its existing dengue prevention policies and programs to mobilize cooperation and involvement of the people in dengue prevention.Item Determination of heavy metal (Cu, Cd, and Pb) concentration in musclemeat of fish from different areas in Batan Bay, AklanBagarinao, Cathrina F. (Department of Chemistry, College of Arts and Sciences, University of the Philippines Visayas, 2014-04)Food safety is of utmost importance but it is usually compromised by the presence of pollutants in the environment such as heavy metals. This study was conducted to investigate heavy metals concentrations in fish musclemeat collected from different areas of Batan Bay, Aklan. A total of 22 fish species were analyzed for Cu, Cd and Pb using Flame Atomic Absorbance Spectroscopy. Pb concentration in the musclemeat of fish ranged from 0.0292 ± 0.2070- 2.09 ±1.15 mg/kg wet weight and was found to be highest in Mugil cephalus (flathead grey mullet), while Cd concentration ranged from 0.0075 ± 0.0016-0.157 ± 0.209 mg/kg wet weight with highest value in Megalops cyprinoides (Indo-pacific tarpon), and Cu concentration ranged from 0.0605 ± 0.0667-2.76 ± 0.05 mg/kg wet weight, with highest concentration in Leiognathus equulus (common ponyfish). Among the metals, only Pb concentration in flathead grey mullet exceeded the maximum permissible concentration in food as indicated by the Joint FAO/WHO Codex Alimentarius (1984). Assessment of Noncarcinogenic Hazard Quotient (NHQ) gave NHQ values less than 1, indicating that the risk of developing adverse effects due to fish intake is low.Item The effects of RA 9136 (EPIRA) on organizational effectiveness: A descriptive comparative case study of Iloilo Electric CooperativeBagundang, Farizah Joy P. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2012-04)The national energy problem led to the reform of the Philippine power industry through RA 9136 of 2001 (EPIRA), aimed at improving energy supply and lowering electricity rates through private sector participation in service delivery. This study examined the case of Iloilo Electric Cooperative (ILECO) 1, one of the largest cooperatives in the Province of Iloilo, in evaluating the effects of institutional reform to organizational effectiveness. The study utilized key informant interviews to obtain primary data on institutional reforms and community survey to gather primary data on ILECO 1’s services and consumer welfare. A total of 132 residential and commercial respondents in the Municipality of Miagao, randomly selected based on the total number of registered businesses and household population of barangay, participated in a community survey. The results posit that centralization, instead of decentralization, improves organizational efficiency. Nevertheless, decentralization improved consumers’ access to electricity while restructuring improved the cooperative’s access to energy supply. However, decentralization and restructuring are ineffective in lowering electricity rates and in responding to consumer complaints. Despite this, survey shows that the cooperative’s performance significantly improved today than five years ago. This study contributes to the understanding of the national problem on energy and on the effectiveness of institutional reforms.Item Living conditions of students and their families in the midst of Covid-19 pandemic: Case of students from University of AntiqueAlagos, Krizyl Anne J.; Castillo, Justine Mae T. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2022-07)The coronavirus (COVID-19) disease has caused serious and long-term implications for people’s health, quality of life, and well-being. Apart from the hostility of the pandemic to the worldwide economy, the crisis has also made a significant impact on the education system, specifically on the students. The disturbance has shifted from traditional learning of students to a virtual class experience through online set up or remote learning. This study assesses the living conditions of randomly selected students of the College of Arts and Sciences, University of Antique and their families amid the COVID-19 pandemic. Primary data were gathered through the use of an online survey on Google Forms, wherein respondents were selected using stratified random sampling. The data were analyzed using descriptive statistics and paired T- test. The findings of the study revealed that students experienced worsened conditions due to the pandemic. The results further showed that the students and their families were negatively affected by the pandemic after six months of the pandemic through several variables such as employment status, job satisfaction, number of people working in the household, household income, household expenses, performance as a student and performance as a son/daughter. The gradually improving situation of the UA students and their families after two years of the pandemic showed that they are on their way to recovery. Yet, the results also showed that they are yet to fully recover. The paper recommends interventions, policy workshops, and evidence-based programs to help students and their families recover from the effects of the pandemic and become better prepared for any similar future crisesItem Text and context of the songs of Gloc9 (2003-2012)Alorro, Mary Joanne F.; Sevillano, Kristine Charisse B. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2013-04)This descriptive study was conducted to ascertain the text and context of the songs of Gloc9 from 2003-2012. Forty (40) songs with societal issues were determined, classified to which presidential term (Arroyo's or Aquino's) they were released and analyzed if they reflect the real Philippine setting at the given period. The results showed that many of the songs of Gloc9 did not exactly reflect the real-life setting of Filipinos under the two presidential eras they belonged thus as a medium, the songs created a Constructed Mediated Reality. However, songs that mentioned issues such as poverty, unemployment, abuse of power and drug abuse were reflective of period they were written. Nevertheless, rap song is a good medium not only for entertainment but also for information. It is one of the most effective medium to bring awareness to the public by presenting relevant societal issues in a rap music format. To further improve this study, future researchers should do a triangulated research method.Item Reality vs. reality: Real life emulating reality TVAlli, Zerlene; Cabarga, Herchelle Anne; Satiagudo, Emme Rose (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2018-05)The immense influence of reality television has paved the way for the massive success of Big Brother franchise across the globe. Here in the Philippines, Pinoy Big Brother continues to become one of the most popular reality shows. The increasing popularity of PBB to its audience especially the youth prompted the conduct of the study to identify the perceptions on real life resulted from Ilonggo teenagers' exposure to PBB Lucky Season 7. Anchored on George Gerbner's Cultivation Theory, the researchers conducted a survey among Grade 12 Senior High School students in the First Congressional District of Iloilo. The researchers utilized the gualitative and guantitative method in data collection and analysis. The overall mean score reflected a positive perception, thereby, the researchers have concluded that reality TV viewing has a positive effect on the perception of Ilonggo teenagers towards real life. The positive perceptions revealed that regardless of being light viewers, respondents’ exposure to PBB Lucky Season 7 bears effect in influencing their perception on real life. Hence, it presents a different light on Gerbner's Cultivation Theory, which states that television's immense influence is mirrored on the heavy viewers. The reality cultivated by reality shows like Pinoy Big Brother is a manifestation of the strength of the television as a medium and as a powerful tool that can shape the minds and the society.Item Values beyond entertainment: Audience reception on satirical film “Ded na si Lolo”Albesa, Adrianne; Dusaban, Edwin, Jr.; Paguntalan, Angela (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2015-06)This study looks into whether or not film enthusiasts recognize socio-cultural verisimilitude in the film Ded na si Lolo. The respondents of this study are film enthusiasts from the University of the Philippines Visayas who are active filmmakers and participate film festivals in Western Visayas. Data collection is done in two sessions of focus group discussion with a total of 12 participants. The film Ded na si Lolo is shown to the participants after which they are asked open-ended questions on their perception. Responses are coded and interpreted through thematic analysis. An observation in this research is that the encoded message in the film is easily decoded if the viewers are familiar with the film elements (i.e. characters, setting, plot., etc.) and also with real life issues and scenarios. However, being too familiar with film elements puts the viewer at risk of misinterpreting the message content or assigning meanings that were not intended by the filmmaker. All are able to recognize the socio-cultural verisimilitude of the film Ded na si Lolo and most of the audience, still, are able to decode the encoded message of the filmmaker. The results imply that Ded na si Lolo, being satirical in nature, has not been very successfull in delivering its message to criticize the funeral customs and beliefs of the Philippine culture. The study concludes that if the satirical purpose of the film is not fully grasped by film enthusiasts who have the ability to analyze and decode messages from the film, this might be even more challenging for the general population.