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Study and stream: University students' behavior on online academic learning and their motivations for binge-watching on Netflix

dc.contributor.advisorVargas, Mary Babbeth F.
dc.contributor.authorBanting, Ericka Marie
dc.contributor.authorBitoca, Joyce Anne Marie
dc.contributor.authorBuergo, Angelika
dc.contributor.chairParcon, Jude Vincent
dc.contributor.committeememberAndrada, Zoilo S.
dc.date.accessioned2026-03-04T01:38:54Z
dc.date.issued2022-06
dc.description.abstractThe Covid 19 pandemic brought Netflix to unprecedented heights, especially among people aged 18 to 24. The remote setup of learning enabled students to multi-task between their schoolwork and non-academic activities. In particular, this study looks into the phenomenon of binge-watching among communication students from a selected university who are direct subscribers of Netflix. Using the framework designed by Panda and Pandey (2017) on the motivations and outcomes of binge-watching among college students, this research investigates if there is a relationship between the university students' behaviors on online academic learning and the factors that motivate them to binge-watch TV shows/series on Netflix. The research design is quantitative in nature and data analysis utilizes the Pearson's R correlation. Findings show a moderately small, positive correlation between the university students' behavior towards online academic learning and their motivations to binge-watch TV shows/series on Netflix. This means that progress in the student's behavior on online academic learning signifies an increase in their motivations for binge-watching.
dc.format.extentix, 89 p.
dc.identifier.citationBanting, E. M., Bitoca, J. A. M., & Buergo, A. (2022). <i>Study and stream: University students' behavior on online academic learning and their motivations for binge-watching on Netflix</i> [Undergraduate thesis, University of the Philippines Visayas]. UPV Institutional Repository. https://hdl.handle.net/20.500.14583/564
dc.identifier.urihttps://hdl.handle.net/20.500.14583/564
dc.publisherDivision of Humanities, College of Arts and Sciences, University of the Philippines Visayas
dc.subjectOnline academic learning
dc.subjectStudent behaviors
dc.subjectMotivations
dc.subjectBinge-watching
dc.subjectNetflix
dc.subject.agrovocacademic
dc.subject.agrovoclearning
dc.subject.agrovoce-learning
dc.subject.agrovocpandemics
dc.subject.agrovocphenomena
dc.subject.agrovocfilms
dc.subject.lccLG 993.5 M3 2022 B36
dc.subject.sdgSDG 3 - Good health and well-being
dc.subject.sdgSDG 4 - Quality education
dc.subject.sdgSDG 11 - Sustainable cities and communities
dc.titleStudy and stream: University students' behavior on online academic learning and their motivations for binge-watching on Netflix
dc.typeThesis
thesis.degree.departmentCollege of Arts and Sciences
thesis.degree.grantorUniversity of the Philippines Visayas
thesis.degree.levelUndergraduate
thesis.degree.nameBachelor of Arts in Communication and Media Studies

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