UPV Theses and Dissertations
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Item The practice of responsible journalism in the newscasting format of TV Patrol PanayBangud, Colen D.; Villacastin, Gretchen C.; Villanuvea, Froilene C. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2014-03)It is often a battle between public service and public interest that calls on the core standard of responsible journalism. TV Patrol Panay is a tabloid newscast format, a form of television programming that has a strong leaning towards sensationalizing news. This research, however, seeks to find a systematic pattern as to whether a tabloid news program, such as TV Patrol Panay, does practice responsible journalism, despite the common presumption about tabloid practices. A systematic quantitative content analysis was used to scrutinize the practice of responsible journalism in the tabloid newscasting of TV Patrol Panay. In the endeavour to measure the concentration of responsible journalism practice in TV Patrol Panay's tabloid newscasting, a quantitative content analysis was applied in the calculation of the news program’s violations against the Journalist's Code of Ethics. The same procedure was applied to the calculation of the news program's tendencies towards tabloid practices. The results were then given percentual readings and were qualitatively analyzed and discussed. Results reveal that TV Patrol Panay practices responsible journalism despite its tabloid news format. Nonetheless, its news program contains negative aspects of tabloid and follows the descriptive format of tabloid. TV Patrol Panay in tabloid newscasting format practices responsible journalism. Its news program contains negative aspects of tabloid and follows the descriptive format of tabloid. It can hereby be deduced that although the tabloid news program is associated with the turning down of high standards of journalism (Alotaibi, 2013), the results showed that not all news programs that are tabloid in format do not and refuse to bear with the high ethical standards of television journalism.Item Continuity and change: A generational comparison of the social representations of Martial Law in the Philippines (1972-1986)Bandoy, Laarni Lee V.; Mecenas, Eunice Marinelle Pamela C. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2023-07)A nation’s understanding of past events has implications on its national identity since it provides a point of commonality and continuation especially for nationally significant events. For the Philippines, this would be the Martial Law Period (1972-1986). Social psychological inquiries into the representation of military7 dictatorship were explored through the construct of collective memories, and previous studies on the representations of history have found that they arc aligned with Mannheim’s theory of generational effects. The current study intended to explore the generational differences in the social representations of Martial Law in the Philippines using a structural approach to Moscovici’s Social Representation Theory. Employing a mixed-method approach, this study made use of the Hierarchical Evocation Model to analyze the data collected. The findings of this study show that there is both continuity and change in the social representations of the two generational cohorts who experienced and did not experience living through the Martial Law Period. The social representations of both cohorts were grounded on concepts like politics, power, and social values such as human rights and freedom. One difference was how their social representations of the Martial Law Period were structured since the younger cohort lacked a central core, indicating a gradual change of social representations of the period over time. The way the period was objectified also differed, as the older cohort mentioned a larger selection of socio-economic changes during the period, and the younger cohort mentioned concepts of democracy and the EDSA Revolution. This study supports the generational effects conceptualized by Mannheim (1952), reflects the convergence of social representations of two generations through time as observed by Montiel (2010), and may be useful in identifying the changes in the social representations of the Martial Law Period because of historical distortion.Item Economic cost of dengue fever treatment in Miagao, IloiloBanehit, Gracesel Faith D.; Napulan, Macie Carlyn A. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2017-06)Dengue, the most rapidly spreading mosquito-borne viral infection in the world, has caused many deaths in the Philippines. The municipality of Miagao, Iloilo Province, has recorded a high number of dengue cases in recent years. This study determined the economic cost of dengue fever treatment among affected households and patients with dengue in 2016 in Miagao. The study used a cross-sectional data collected from 169 interviews with the study participants for 201 dengue patients from 62 barangays in Miagao in February to April 2017. The study identified, measured, and valued the various costs related to dengue fever treatment. Results showed that the total economic cost for home-treated patients averaged at Pl2,522.08 for both the patient and the caregiver (household), with the following breakdown: P5,068.82 for monetary costs (direct medical and non-medical costs) and P7,453.26 as opportunity cost. For those who were admitted in the hospital, the total economic cost averaged at P22,213.31 with the following breakdown: P9,504.77 for monetary costs and P12,708.54 for opportunity cost. As expected, patients treated at home had lower costs both in monetary and nonmonetary aspects compared to those confined in the hospital. Although the majority of the study participants are knowledgeable about dengue, it is still necessary to increase their awareness of dengue prevention in order to prevent dengue treatment costs for the households. The local government must also strengthen the implementation of its existing dengue prevention policies and programs to mobilize cooperation and involvement of the people in dengue prevention.Item The economics of loom weaving industry in Miag-ao, IloiloBalindua, Trini Rose Philippe N.; Fuentespina, Pierra M. (2004-03)The study determined and analyzed the economic profitability of the loom weaving industry in Miag-ao, Iloilo. Specifically, the study described the socio-demographic profile of owners and laborers, determined the economic profitability, the cost and returns, the contractual arrangement between the owners and laborers, and identified the problems encountered in the industry The primary data were mainly gathered from 5 owners and 2 cooperative chairpersons, and 35 weavers who comprised the study population. The respondents came from the different barangays of Banbanan, Bugtong Naulid, Bulucaue, Dawog, Guibongan and Indag-an of the town of Miagao, Iloilo where loom weaving firms are situated and weavers are concentrated. Employing the cost and return analysis, results showed that loom weaving industry earned positive economic profit. Gross profit amounted to PhP 9,079.83 and financial profit of PhP 8,738.67. The payback period is 4.04 months. Return to the laborer is valued at PhP 5,431.35, and returns to the owner is PhP 7,736.46. The problems encountered in the loom weaving industry were the cheap compensation of laborers, health problems, old age and poor eye sight, the delay on the provision of materials by the owners to their laborers, lack of buyers during lean season, and the improbability of the return of finished products by the laborers and the loss of interest of the younger generation in the industry.Item Comparative rural income distribution analysis for Brgy. Punong, Passi City and Brgy. Tubod, Bingawan, 1997Balane, Walter I.; Montemor, Ma. Reina G. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1999-03)This study was conducted in Brgy. Punong, Passi City and Brgy. Tubod, Bingawan. There were twenty four (24) respondents from Brgy. Punong, Passi City and fourty one (41) from Brgy. Tubod, Bingawan. The analytical tools include the Income Decile, Gini-Coefficient and the Lorenz Curve. It was found out that income earners belonging to deciles in Brgy. Punong, Passi City earn only 24.55% of the total annual household income earned for Brgy. Punong. While the upper deciles (6-10) earn 75.45% of the said income. On the other hand, the income earners belonging to deciles 1-5 in Brgy. Tubod, Bingawan earns 29.93% of the total annual household income earned for Brgy. Tubod, Bingawan. While the upper deciles earn 70.07% of the said income. It was observed that the income earners in the 10th decile earns 1,200% more than the income earners in the first decile in Brgy. Punong, Passi City. On the other hand, the income earners in the 10th decile earns 506% greater than the income earners in the 1st decile income earners in Region VI and Philippines earns 2.2% and 1.7% respectively. In Brgy. Punong, Passi City and Tubod, Binagawan they earn 2.3% and 4.5% of the total annual household income. The bigger percentage share the income earned by 1st decile income earners in Brgy. Tubod, Bingawan is indicative of the barangays' greater advantage vis-a-vis income distribution equality compared to that of Brgy. Punong, Passi City. It was found out that Passi City is Iloilo's highest income earner municipality. The income distribution in Brgy. Punong Grande, Passi City does not however show that high municipality income assures income equality distribution. The Gini-Coefficient ratios further justifies the indirect relationship of high municipal income earned and and income distribution equality. The Gini-ratio of Brgy. Punong, Passi City is 0.3694 while that of Brgy. Tubod, Bingawan is 0.3313. Brgy. Tubod, Bingawan's estimate indicates a greater income distribution equality compared to that of Brgy. Punong, Passi City. Consequently, in the plotting of the Lorenz Curve, the curve for Brgy. Punong, Passi City is farther form the line of perfect equality compared to the one of Brgy. Tubod, Bingawan. The Gini-ratios of the Philippines and Western Visayas in 1997 were 0.4960 and 0.4414 respectively, which are relatively higher than the estimates of the two barangays. This is believed to be caused by sectoral homogeneity, which propose the concept that in areas where there is lack of mobility in the primary source of income, households heads are given less choice to move to another sector. Since both barangays are categorized as rural, although they differ in their extent of dependence to agriculture, the populace were deprived of the choices prided to those in urban areas. Thus, there is poor variety as to sources of income, household head and therefore income itself. Using the logarithmic transformed multiple regression, the following factors were found to be affecting significantly, the distribution of annual household income in Brgy. Punong, Passi City, the number of nonhousehold member contributors (NHM) and the primary sources of income from proffesional work (PSY-PROF). For Brgy. Tubod,Bingawan, three variables resulted to be significant in affecting household income distribution namely; the number of non-household member contributor (NHM), primary sources of income from contributors (PSY-COMP) and highest educational attainment- college level (EDUC-CD). Based on the results particularly on the decile income differentials and factors affecting income differentials, it is recommended that both national and local government should give focus on economic development and not only on economic growth so that vital problems will be addressed. It is important that the government will focus on its Poverty Eradication Program on the welfare of the smallest of the Philippine barangays. It is due time to initiate and maintain community based development projects and other barangay support system to empower the building blocks of the Philippine societyItem Realignment of roles, attachment styles in family relationships and reassessment of values of overseas Filipino worker returnees in Tigbauan, IloiloBacero, Mon Ritchie Y.; Benosa, Aaron Alden O. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2007-03)The study was conducted to find out the roles and values change and adjustments in the family relationships undergone by an Overseas Filipino Worker (OFW) returnee during his post-employment. Thirty (30) OFW returnees from chosen Barangays in Tigbauan, Iloilo participated in answering the Traditional Marital Role Questionnaire, Experience in Close Relationships-Revised (ECR-R) Questionnaire, and an interview guide for the assessment of their Filipino Values and Ideals. Results show that most of the traditional marital roles are not exclusive anymore to one spouse, rather done by both. Good relationship based on trust was found among majority of the respondents since they are securely-attached to their families. Positive values change in respect became apparent for some OFWs who alleviated the family’s situation.Item Income an employment structure of households in the coastal barangays of Miagao, IloiloBacalocos, Kezzie Lyn R.; Camit, Rizalee L. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2010-04)This paper was designed to describe the income and employment structure of the households in the coastal barangays of Miagao, Iloilo. Data were gathered through face- to-face interviews with 303 household heads from the six barangays identified by the Municipal Planning and Development Office. There were a total of 1,867 household members, where 1,086 belonged to the working age group. The data gathered were analyzed using descriptive statistics such as frequency counts, averages and percentages. Results showed that despite being near the sea, the households were not dependent on it for their income and employment. The proportion of professionals was low. Most household members in working age worked in the past in non — professional jobs, mostly in contractual terms. Similarly, most were currently employed in skill-related jobs such as in construction and mechanics. The proportion of females out of work is greater than the males. The monthly household income ranged between 0 to Phpl6, 300. The majority of households have an average income of P7, 343.19. Income diversification program is needed in the area. The women who are willing to work can be targeted for livelihood program and skills training. Information on jobs and skills training available must effectively disseminated in the barangays.Item The current profile and situation of Iloilo provincial media practitioners in AM radio stationAvelino, Sharon Faith; Lego, Lily Ann; Sotelo, Sherbet Dee (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2004-10)This study aims to know the current profile and situation of Iloilo provincial media practitioners in AM radio stations. This aims presents the profile of the media practitioners in the radio stations specifically in Bombo Radyo (DYFM), Radyo ng Bayan (DYLL), Aksyon Radyo (DYOK), Super Radyo (DYSI) and IBC (DYBQ) . The instruments used by the researchers in conducting this study were open-ended questionnaire and interview. A census of all media practitioners in the said five radio stations were taken as respondents. This was conducted during the first semester of AY 2004-2005. Results show that the broadcasting profession in Iloilo AM radio stations is a viable profession in terms of improving the total way of life of broadcasters.Item Beep beep beep, ano ang sabi ng jeep? Stories of PUJ drivers in Iloilo City during the COVID-19 pandemicAvelino, Kiara Marie B.; Felix, Ma. Ysabelle M. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2023-06)This qualitative study focused on the narratives of Public Utility Jeepney (PUJ) drivers who operated within Iloilo City' before and during the COVID-19 pandemic. Seven (7) PUJ drivers who have at least five (5) years of experience as a PUJ driver and consider driving PUJs as their main source of income during the COVID-19 pandemic were recruited from different Jeepney Owners and Drivers’ Associations (JODRAs) in Iloilo City. An in-depth semi-structured interview was conducted with the PUJ drivers and two key informants. Open-ended questions were used which were then recorded and transcribed verbatim. The narratives of the PUJ drivers were analyzed using Narrative Thematic Analysis. The results of this study provided insights into the experiences of PUJ drivers, including the challenges they faced during the COVID-19 pandemic, their coping strategies, and the lessons learned from these experiences. The drivers encountered various challenges, such as financial hardship, physical and mental health concerns, and uncertainty about the future. To cope with the stress, they employed diverse strategies, such as seeking support from their networks, relying on religion and spirituality, distracting themselves, embracing their reality, and in some cases, denying the existence of the pandemic. The significance of social support, financial preparedness, awareness, and readiness for future crises was also emphasized. With these findings, the recommendations include access to healthcare and well-being, economic support and financial resilience, social support networks, comparative studies, and further research on the long-term impacts of COVID-19.Item Socio-economic impact of TV product advertisements to the taste and preference and level of concumption of University of the Philippines-Visayas' College of Arts and Sciences' studentsAspiras, Marvin Arcangel (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2010-03)The principal purpose of this paper is to uncover the advertising-consumption relationship. In view of this, the following research objectives were pursued: (1) determination of the level of exposure, awareness and knowledge of college students towards TV product advertisements, (2) identification of the different TV product advertisements’ elements affecting the taste and preference of college students, (3) determination of the effects of TV product advertisements to the taste and preference of college students, (4) verification if TV product advertisement is a significant factor affecting the level of consumption of college students and (5) identification of other significant factors affecting the consumption levels of college students. Qualitative and quantitative approaches were employed through logistic and linear regression method. The study was carried out by administering questionnaires among 120 college students. The researcher found out that the respondents generally have low exposure but relatively high level of awareness and knowledge to TV products advertisements. Moreover, the researcher found out that storyline/theme, actor/actress/models and punch line/dialogue ranked the first three highly significant elements affecting the respondents taste and preference. Consequently, the researcher determined that an increase in the level of awareness and knowledge of the respondents increases their taste and preference increases as well. Lastly, by logistic regression the researcher found out that for every unit increase in the number of hours of watching TV, the chance of consuming toothpaste or shampoo is increased by 615.2%. On the other hand, by linear regression, taste and preference was found to be significantly affecting consumption both for advertised shampoo and toothpaste products.