UPV Theses and Dissertations
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Item Print media exposure and the attitude of graduating mass and broadcast communication students toward classified adsCabanilla, Richelle T. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 1988-02)Hypothetically, frequency of exposure to an object or idea affects one’s attitude toward it. Such premise was used for this particular study. An attempt is made to determine if any relationship exists between exposure to print media, specifically to newspapers, and attitude toward the classified ads. Totalling 67 in all, graduating Mass and Broadcast Communication students of School Year 1986-87 in Iloilo City, were made as respondents. A set of questionnaires were handed out to them and the line of inquiry covered the areas from frequency of newspaper reading to behavioral inclinations or action tendencies toward the classified ads. Aside from trying to determine the frequency of exposure and what the respondents think of the ads, the questionnaire was also designed to deal with the three components of attitude: the cognitive, affective and the behavioral. One concept about the nature of attitude is taken from the Latent Process Viewpoint which incidentally is used as a guide in this study. The viewpoint surmises that attitude is a hidden mental or neural process which takes place in the individual. As such, one limitation in the study of attitude is that it is not directly observable. Inferences about one’s attitude can only be based from the study of overt behavioral responses. Theoretically, exposure is considered as the independent variable and attitude as the dependent variable. In actuality however, attitude is more of an intervening variable because the study focuses on the stimulus-response set-up with "attitude" seen as a possible explanation for the causation of response or responses to the stimulus. Based on the data gathered, the respondents are in general, favorably disposed toward the classified ads. The positive attitude is connected somehow with the respondents' belief that the classified section is primarily informative and entertaining at the same time. To prove or disprove the hypothesis, a contingency table was constructed for the computation of the chi-square. The table included the respondents’ frequency of newspaperreading and whether they like or dislike the ads. The computation of the chi-square nullifies the hypothesis that students who like and dislike the classified ads differ in their frequency of reading the newspapers. Similarly, based on the data gathered, a couple of hypotheses were formulated. One, students who have a favorable and unfavorable descriptions of the classified ads differ in belief on the ads’ capacity to provide for their purposes or motives in reading them. Two, students who have and don’t have any action tendencies toward the classified ads differ in their belief on possible gains which can be derived from them. The study of attitude per se is complex thus further researches are recommended.Item A correlational study on the self-evaluation of job performance and job satisfaction among CAS-UPV teachersCabardo, Liberty Rose A. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1997-04)The purpose of this study was to determine the job performance and job satisfaction of CAS-UPV teachers, and to examine the relationship between performance and satisfaction. Specifically, three elements were included in this study: (1) the self-evaluation of job performance among CAS-UPV teachers by division, educational attainment and years of teaching experience; (2) the self-reported job satisfaction among CAS- UPV teachers; and (3) the relationship between job performance and job satisfaction. A non-experimental correlation research design was used in this study. The population of the study consisted of all College of Arts and Sciences (CAS) teachers of the University of the Philippines in the Visayas (UPV), Miagao campus, Iloilo. Out of the 107 possible respondents, 74 respondents returned their questionnaire which had three parts: the PERSONAL INVENTORY PROFILE, the SELFEVALUATION QUESTIONNAIRE ON JOB PERFORMANCE, and the JOB SATISFACTION SCALE. Using the one-way ANOVA, it was found that: (1) there was no significant difference in the self-evaluation of job performance when the CAS-UPV teachers were grouped according to division and educational attainment; (2) there was no significant difference in job satisfaction when the CAS-UPV teachers were grouped according to their respective division; (3) there was a significant difference in the self-evaluation of job performance when the CAS-UPV teachers were grouped according to years of teaching experience; (4) there was a significant difference on job satisfaction when the CAS-UPV teachers were grouped according to educational attainment and years of teaching experience; and (5) there was a significant relationship between job performance and job satisfaction.Item Job satisfaction of teachers, administrative personnel and teacher-administrative personnel of Cabalum Western CollegeCabalum, Jesse Rey Thomas S. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1997-06)The study aim to determine whether there was a difference in job satisfaction among teachers, administrative personnel and teacher-administrative personnel before and after the 15th day salary. The following are file objectives of the study: (1) To determine whether there was a significant difference in job satisfaction before and after the 15th day salary was given, (2) To determine whether there was a significant difference in job satisfaction among teachers, administrative personnel and teacher-administrative personnel before the 15th day salary was given, (3) To determine whether there was a significant difference in job satisfaction among teachers, administrative personnel and teacher-administrative personnel after the 15th day salary. The following hypotheses were formulated : (1) There was a significant difference in job satisfaction before and after the 15th day salary was given. (2) There was a significant difference in job satisfaction among teachers, administrative personnel and teacher-administrative personnel before the 15th day salary was given. (3) There was a significant difference in job satisfaction among teachers, administrative personnel and teacher-administrative personnel after the 15th day salary was given. The schedule was set up by the researcher and the College Dean for Academics (study's cohort) five days before the first 15th day salary for the month of February on February 10, 1997 and after the first 15th day salary on February 20, 1997. The research instrument used was the Job Descriptive Index (Kendall and Hulin, 1969) and was used before and after the 15th day salary. There was no significant difference in the level of job satisfaction before and after the 15th day salary. The researcher also found out that there was no difference in the level of job satisfaction among teachers, administrative personnel, and teacher- administrative personnel before and after the 15th day salary.Item The pharmacological screening of Moringa oleifera Lam.Burgos, Karen J. (Division of Biological Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1998-07)Moringa oleifera, Lam, or malunggay, belongs to Family Moringaceae. The medicinal value of this plant has long been recognized in folk medicine. Not all the claims, however, are proven scientifically. This study aimed to (1) test the crude extracts from the seeds and leaves of M. oleifera for pharmacological properties and (2) to compare its efficacy with the drugs commonly used to alleviate particular ailment. Phytochemical assay for alkaloid using Culvenor-Fitzgerald method was done to test the presence of alkaloids. The dried seeds and young leaves were extracted with methanol and concentrated under reduced pressure at 45°C. The resulting extracts were partitioned and used for the different assays: Brine shrimp assay for cytotoxicity, Acetic acid-induced writhing assay for analgesic activity, Charcoal tracing assay for antispasmodic activity and paper disc diffusion method for antimicrobial activity. Result showed that only the seeds have alkaloids. Toxicity test revealed that the seeds are practically non-toxic but the leaves were toxic with an LC50 of 550 μg/mL after 24 hours of exposure. Of the two extracts, only the leaves exhibited analgesic activity although not as effective as Mefenamic Acid in reducing pain. The leaf extract, was also found active against Bacillus subtilis, Staphylococcus aureus , Escherichia coli,and Pseudomonas aeruginosa. The seed extract was active only against B. subtilis. Both extracts, however, are not as effective as the antibiotic drug, Amoxicillin. Results also showed that both extracts do not have antispasmodic activity. The study confirmed the antimicrobial and analgesic activities for the use of the leaves of this plant in folk medicine.Item A study on the level of political cynicism and level of political efficacy of the people of Pavia, IloiloBugna, Emelyn L. (Division of Biological Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1994-05)Since political cynicism and political efficacy are essential elements in the working of a political system, we must acknowledge the necessity of investigating the elements, mode and extent of their development, and the nature of their relationship. This study hopes to unravel the relationship between political cynicism and political efficacy. It also seeks to analyse the bearing of some variables on the level of political cynicism and political efficacy. Given these objectives, a survey was conducted in Pavia, Iloilo with a total of 150 respondents. The Political Cynicism Scale (PCS), developed by a graduate seminar on Political Socialization at the Massachusettes Institute of Technology in 1961, was adopted as the principal measure to determine the level of political cynicism of the respondents. On the other hand, the Political Efficacy Scale (PES), which was developed by Campbell and modified by Jurado, was utilized to gauge the level of political efficacy of the respondents. There are two views prevailing regarding the relationship between political cynicism and political efficacy. One view holds that a sense of political cynicism goes hand in hand with a politically efficacious feeling, while the alternative view maintains that a person who is politically cynical tend to be politically inefficacious. There have also been assumptions that there are individuals who do not feel politically cynical but are politically efficacious. The findings of this study reveal that majority of the people of Pavia, Iloilo are high in political cynicism. It has also been found out that majority of the Pavian- hons do not feel politically efficacious. Moreover, although the respondents are widely distributed in the different relationship categories, the high cynicism-low efficacy category registers a relatively higher frequency distribution. Finally, the study reveals that only age and occupation among the various socio-economic variables are significantly related with political cynicism. It has been found out that as one grows older, his sense of political cynicism decreases. As regards occupation, blue-collar workers tend to be more politically cynical than white collar workers. None of the variables are found to have a relation with with political efficacy.Item The Halaran Festival in CapizBueno, Grace Angeli L. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1988-05)This is a local, descriptive study on the Halaran celebration in Roxas City, the capital of the province of Capiz. It sets out to contribute data on the historical, religious and folkloristic aspects of the said festival. The study has the following objectives: to trace the origin and history of the Halaran celebration; to describe the manner of celebrating the Halaran festival; and to analyse the celebration as reflective of the local culture and values of Capiz. Data were gathered through unstructured interviews and questionnaires and library researches. The researcher also made use the method of participant observation. The study revealed that there is only one popular version of the origin of the Halaran which was passed on orally from one generation to another. It was said that Halaran first came into being during the settlement of the six Bornean datus headed by Sumakwel in Panay Island. The first Halaran happened in Punta Cogon, Roxas City. The manner of celebrating the Halaran festival evolved through the years, major changes in the date, place, duration and activities has been introduced to meet the demands of the changing society. The pagan aspects of the Halaran such as the babaylan, the incantations, the ethnic dances and the re-enactment of the ritual had been eliminated. In its place are the Christian practices brought about by the introduction of Christianity in the country during the period of colonization by the Spaniards. Among these are the masses, mass weddings, mass confirmation, mass baptism and many others. The study also revealed the Capiceño cultural values reflected in the manner they celebrate Halaran. It depicted the spirit of kinship, belongingness and the typical bayanihan spirit that is very much Filipino. It also brings out the gregarious and fun-loving spirit of the people, their hospitable nature and most of all, it depicts the peoples' piety. Halaran is a thanksgiving time, where people show their gratefulness to the Creator by giving or offering something special to their fellowmen - be it money, food or love, kindness and joy. Halaran is a way of life to the Capiceños. It expresses the value of sharing in daily lives, realising that as a way of life, this practice can bring to the people of Capiz a brighter and more secure future.Item A preliminary study on the freezing tolerance of milkfish (Chanos chanos, Forskal) embryosBuendia, Jeremiah C. (Division of Biological Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1994-03)Milkfish embryos of blastula and C-shaped stages were tested for cryoprotectant toxicity using DMSO and glycerol at 10%, 12% and 15% concentrations. Survival and hatching as well as the effects of freezing were observed. Glycerol was more toxic than DMSO. Freezing at 4°C resulted in the decrease of hatching, and ice crystal formation killed the embryos during the process of freezing to -80°C. C-shaped embryos had a higher survival and hatching than the blastula stage embryos in the toxicity and cold shock tests.Item The effect of different levels of salinity on the spanning of ablated mudcrab Scylla serrataBueno, Jesse L. (Division of Biological Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1994-04)Four salinity treatments with salinity levels of 15 ppt, 25 ppt, 35 ppt and 45 ppt with six replicates per treatment were utilized to determine its effect on the spawning of sexually mature bilaterally ablated mud crab Scylla serrata. The crabs range in weight from 250 grams to 580 grams and carapace width from 12.5 cm. to 16.5 cm. The results of the study showed significant difference (P<0.05) in the number of days when spawning occurred. The shortest duration when spawning occurred was at 25 ppt salinity with a mean value of 9.5 days. This was followed by 35 ppt and 15 ppt salinities with mean values of 15.69 days and 19.83 days respectively. Highest number of days when spawning occurred was at 45 ppt salinity at 24 days. All crabs died 2-3 days after spawning.Item TV exposure and study habits of UPV high school studentsBrasileño, Hazel Alice P. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 1987-03)This study was conducted to find out the level of television exposure of high school students, to know their study habits, and to find out the relationship between TV exposure and the study habits of UPV high school students. A study was conducted among VP Visayas High School students, where a total of 137 respondents from first, second, third, and fourth year levels provided the major data of the study. A three-page questionnaire was the instrument used in gathering data. It included: respondent’s level of exposure to TV and the student’s study habits. The least part related TV exposure with study habits. Findings revealed that there is 99% television viewer- ship which means that there is a high level of TV exposure among respondents. Number of hours of viewing ranges from 30 minutes to a maximum of six hours. Most of the programs watched were foreign canned shows and were entertainment in nature. Preferred viewing schedule of most students is 7-9 p.m. Findings also showed that most (54%) of the parents imposed restrictions on their children’s viewing, particularly on the number of hours students watched TV. On the other hand, ninety-six percent (96%) of the students studied their lessons. For those who studied majority do 30 everyday for a minimum of 30 minutes and a maximum of three hours. Students preferred to study between 8-10 p.m. Students study mainly to attain high grades. In relating TV exposure and study habits results showed that TV viewing consumes most of the free time of students and that time slotted for study is utilized for viewing the medium. However, TV viewing is also helpful to the students in that it gives them information and ideas which they applied to their lessons. The chi-square test for independence was used to find out if there is a relationship between the two variables TV exposure and study habits. Results showed that there is a relationship between TV exposure and study habits, that is, the more exposed the students are to TV, the greater is the probability that the number of time spent for studying will be lessened.Item Embryonic development and hatching rate of grouper (Epinephelus suillus) eggs incubated at different stocking densitiesBofill, Aileen B. (Division of Biological Sciences, College of Arts and Sciences, University of the Philippines Visayas, 1992-04)Fertilized eggs of the grouper Epinephelus suillus were obtained from natural spawning of broodstock reared in a 50—t concrete tank at the Aquaculture Department of the Southeast Asian Fisheries Development Center, Tigbauan, Iloilo. The development of eggs incubated at three different stocking densities (50, 1OO, and 150 eggs/1) were monitored. Hatching rates in the different treatments were also determined. Fertilized eggs were floating, non—adhesive, transparent, and spherical in shape with a mean diameter range of 0.83 — 0.84 mm. The yolk was colorless, transparent, and possessed a single oil globule of 0.22 mm in diameter. The eggs have developed into the 2—cell stage 45 min after stocking. Eggs incubated at 1OO eggs/1 hatched 24 h after stocking, while hatching occurred after 27 h and 5 min at 50 eggs/1. No hatching was observed at 150 eggs/1 stocking density even after 28 h post—stocking. Water temperature and salinity during the experiment were 27 ° C and IB ppt, respectively.