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UPV Theses and Dissertations

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1987 - 198911990 - 19931

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AGROVOC Keyword: search.filters.agrovoc.televisionCommittee Chair: search.filters.chair.Parcon, Celia

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    A content analysis of "Pulso Ng Bayan" segment of TV Patrol
    Cabug, Ma. Christine V.; Diva, Elaine Joy H. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 1993-03)
    This study is a content analysis of the Pulso ng Bayan segment of T.V. Patrol. A total of twenty episodes were video recorded by the researchers. A self-devised descriptive codesheet was used in analyzing the data. It has been found out that Pulso ng Bayan mostly presents negative characteristics of the Philippine government and the Filipinos. Findings also revealed that majority of the topics dis cussed are government politics, followed by government policy, education, culture, and science, and peace and order. The average length of the Pulso segment is 147.9 seconds per episode. Results also showed that Noli de Castro consumed the highest average length of time. It was also found out that the Pulso ng Bayan segment mostly gives negative evaluations on how the different issues are being assessed.
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    The rating system and the programming of Iloilo radio statistics: A descriptive study
    Cabug, Ma. Lucinda V. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 1987-03)
    This research paper is a descriptive study on the rating system and programming of Iloilo radio stations. The researcher included all the managers and program directors of the radio stations in Iloilo City as sample respondents. Eighteen respondents were interviewed. It has been found out that eleven adhere to the rating system. When the station’s program do not rate, they undertake certain measures such as: scrapping the program format, formulating new program concepts, and changing the person handling the program. It should be noted that although most of the respondents adhered to the rating system, ratings were not considered the major basis in making programming. Instead, the main consideration is the station's target audience. Non — credibility of the rating results was the main reason cited by respondents who do not adhere to the rating system. Consequently, most radio stations independently conduct their own researches to ensure validity and reliability of the rating results.