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UPV Theses and Dissertations

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Adviser: search.filters.advisor.Andrada, Zoilo S., Jr.Committee Member: search.filters.committeemember.Campillan, Rhoda G.

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    Comparative analysis of the program format of TV Patrol and 24 Oras
    Berja, Alice Bernadette F.; Nidoy, Michelle Gay M. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2013-04)
    This descriptive-comparative study aims to determine the program format of the two mainstream TV news programs here in the Philippines: TV Patrol (ABSCBN) and 24 Oras (GMA). There are two types of TV news program format, standard format and tabloid format. Both formats are guided by four elements: segment, news selection, news delivery and language. Survey was used in measuring the knowledge of Ilonggo viewers on the program format of TV Patrol and 24 Oras. The study covered 12 barangays in Iloilo City with 400 respondents. Results of the data-gathering process showed that TV Patrol is in tabloid format while 24 Oras is in standard format. News delivery is the most tabloid element of TV Patrol while Language is the most standard element of 24 Oras. Both formats have implications to the viewers’ knowledge and perception towards the reality of news stories.
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    Critical analysis of local newspapers' design
    Barbon, Krisna C.; Macahilo, September Noon A. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2013-04)
    The study, "Critical Analysis of Local Newspaper Design", gives the idea of how local newspapers in Iloilo are designed through evaluation of the four elements of design namely headline, text, photo, cutline and the over-all layout of the front page. The duration for the evaluation occurred for a span of four weeks. The subjects for the study were the seven newspapers found in Iloilo City. As a result of the evaluation, it has been found out that in headline layouting, all seven newspapers failed to be consistent in following the line-column formula and the 5-10 words headline guideline. In text layouting, the common problems are the measurements of the legs of columns and jump stories. For photos found in the front page, most of them do not have borders and with excessive use of photo cliches. The photos all look natural but do not suggest actions. For cutline, not all newspapers observed proper placement which should be outside the photo. For the overall layout, majority of the newspapers have balance. The researchers observed that there is a need to improve the front page layout of local newspapers in Iloilo City.
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    The classification and regulation of AM Radio programs
    Balagosa, Sheena Marie K. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2013-04)
    The study "The Classification and Regulation of AM Radio Programs" provides us the reasons why there is a need to classify and reinforce regulation on AM radio programs based on the MTRCB guidelines, the KBP Code, and the opinion of Ilonggo radio listeners and broadcast practitioners. The study covered 12 barangays with 400 respondents and eight broadcast practitioners from four AM radio stations in Iloilo City. From the results of the study, we have found out that radio stations created program innovations that affected the listeners. There is a need to put classification in order to separate sensitive topics that are not suitable for all listeners, to protect children by knowing which programs they can listen to, to avoid hearing double meaning words, extremely violent stories and sensitive topics about sex. There is a need to reinforce regulation because of the failure to adhere to broadcast standards of some radio programs, KBP's leniency in the implementation of its rules and regulation and the effectiveness of self-regulation. Thus, we have the determined that there is a need to put classification and to reinforce regulation in AM radio programs to protect the moral values of Filipino radio listeners.