Undergraduate Research Paper
Permanent URI for this collectionhttps://hdl.handle.net/20.500.14583/28
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Item Households' participation in community-based solid waste management programCamayra, Zyllette G.; Casimero, Joeuella M. (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2007-04)Proper management, of solid waste is the answer to the worsening problem of garbage. The participation of the household sector, as the primary source of solid waste, plays an important role in the successful implementation of Community-Based Solid Waste Management Program (CBSWMP). The study aims to determine whether there is a relationship between households' participation in Community-Based Solid Waste Management Program and the age and awareness of the household head as well as the monthly income of the household, it seeks to accomplish the following objectives: (1) To describe the profile of the households in barangay Mat-y, Miagao, Iloilo, with active CBSWMP; (2) To determine if there is a relationship between households’ participation in CBSWMP and age of the household head; (3) To determine if there is a relationship between households' participation in CBSWMP and income of the household; (4) To determine if there is a relationship between households’ participation in CBSWMP and awareness of the household head. The sample of the study involved residents of barangay Mat-y. Miagao, Iloilo. Eighty respondents, from the total 320 probable respondents, were randomly selected and interviewed. The interview was made possible using an interview schedule. Statistical analysis of the data revealed that, age, monthly income and level of awareness did not show direct correlation with respondents’ participation with CBSWMP. Although, a relationship exists among variables and participation on CBSWMP, the nature of relationship is weak and inverse thereby not giving significant findings. From the results, it can be said therefore that, the participation of households in CBSWMP may depend on households’ attitudes and behavior towards the program. The researchers recommend further research to be conducted on households’ participation in CBSWMP but using other variables not included in this study.Item Socio-economic impact of TV product advertisements to the taste and preference and level of concumption of University of the Philippines-Visayas' College of Arts and Sciences' studentsAspiras, Marvin Arcangel (Division of Social Sciences, College of Arts and Sciences, University of the Philippines Visayas, 2010-03)The principal purpose of this paper is to uncover the advertising-consumption relationship. In view of this, the following research objectives were pursued: (1) determination of the level of exposure, awareness and knowledge of college students towards TV product advertisements, (2) identification of the different TV product advertisements’ elements affecting the taste and preference of college students, (3) determination of the effects of TV product advertisements to the taste and preference of college students, (4) verification if TV product advertisement is a significant factor affecting the level of consumption of college students and (5) identification of other significant factors affecting the consumption levels of college students. Qualitative and quantitative approaches were employed through logistic and linear regression method. The study was carried out by administering questionnaires among 120 college students. The researcher found out that the respondents generally have low exposure but relatively high level of awareness and knowledge to TV products advertisements. Moreover, the researcher found out that storyline/theme, actor/actress/models and punch line/dialogue ranked the first three highly significant elements affecting the respondents taste and preference. Consequently, the researcher determined that an increase in the level of awareness and knowledge of the respondents increases their taste and preference increases as well. Lastly, by logistic regression the researcher found out that for every unit increase in the number of hours of watching TV, the chance of consuming toothpaste or shampoo is increased by 615.2%. On the other hand, by linear regression, taste and preference was found to be significantly affecting consumption both for advertised shampoo and toothpaste products.
