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Undergraduate Research Paper

Permanent URI for this collectionhttps://hdl.handle.net/20.500.14583/28

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Committee Chair: search.filters.chair.Andrada, Zoilo S., Jr.SDG: search.filters.sdg.SDG 11 - Sustainable cities and communities

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    KPOP Ilonggo fans consumption of Kpop MTV content
    Bertuldes, Relly; Montalvo, Johna Raf; Silvederio, Julie Ann Mae (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2014-04)
    The popularity of Korean popular (Kpop) music among the Ilonggo fans aged 15-24 years is the main focus of this research, a local extension to what was nationally probed by Sarah Kristine M. Alanzalon in 2011.An online survey among 196 Ilonggo Kpop fans, and focus interviews to fifteen (15) Ilonggo Kpop fans of the Korean groups Girls' Generation, Super Junior, Shinee, Bigbang and EXO. The researchers determined the variables of "consumption of Kpop content, cultural offerings present in Kpop content, and. needs of the fans satisfied by Kpop content" (Alanzalon , 2011). It was found out that the Ilonggo respondents are highly exposed to Korean popular music, consumed these media texts through various media channels, predominantly the Internet. Among the various cultural offerings, the research found out that the visual aspect has the most impact among Ilonggo fans and choreography is its most appealing facet. Aside from surveillance, identification and interaction; entertainment was discovered to be the most gratified need of Ilonggo Kpop fans. Despite the apparent language differences, it was ascertained that it is not a barrier to fans' consumption but rather paves way to languageacquisition. Particular factors were hereby uncovered: increasing accessibility of the Internet; entertainment, choreography in particular; language acquisition and; new knowledge acquirement. These factors found in media of international source, such as the phenomenal Kpop Music TV (MTV), can be a tool to help the local media enhance MTV productions, leading to increased consumption among the Ilonggo MTV viewers.
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    An analysis of BMPM photojournalism and its impact to Negros Traditional Journalists
    Bastian, Liezel Margie Lou S.; Cabarles, Jodhie Mae A.; Idorot, Arnielyn Joanne L. (Division of Humanities, College of Arts and Sciences, University of the Philippines Visayas, 2014-04)
    This research is geared towards identifying the visual elements that make BMPM photojournalism as either a catalyst or a threat according to Negros traditional journalists, specifically in determining if the values required for traditional media to become newsworthy be likewise applied to Bayan Mo I-Patrol Mo (BMPM)'s photojournalism when comparatively analyzed. It assesses if Negros traditional journalists are in approval or disapproval of BMPM as a citizen journalism platform especially during Typhoon Yolanda. This study is carried out in order to further understand BMPM's implications, as a social-media based citizen journalism platform, to the society. A content analysis wherein Typhoon Yolanda-related BMPM photos submitted from November 8 up to December 8 are analyzed and a survey answered by Negros Press Club members selected through Systematic Random Sampling were conducted. Content analysis results showed that catalyst visual elements prevail more than its threat counterpart, signifying that traditional news values are dominantly applied in BMPM photos. On the other hand, survey results have shown that Negros traditional journalists viewed that BMPM photojournalism contains visual elements of threat. Furthermore, they disapproved BMPM as a citizen journalism platform because it can reduce the quality of journalism disseminated to the public due to the uncertainty of Bayan Patrollers' lack of formal background in journalism.